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Yield Optimizer
Adap.tv Yield Optimizer lets you maximize your yield on every impression you deliver by filling ad opportunities at the highest available CPM. Revenue is optimized in real-time using ad data and yield analysis from any of several ad sources, including your direct sales team, the Adap.tv Marketplace and more than 75 pre-integrated ad networks and third-party ad servers. Run ads in any format, across any device, from virtually any source, with no back-end integration needed—for highly efficient, low-overhead ad operations. Optimized revenue relationships based on intuitive, real-time reporting and analysis help you make more money, more easily while providing a strong foundation for growth.
Streamlined operations
With Adap.tv Yield Optimizer you can connect to new ad sources quickly. Simply select the source you want from a dropdown menu and eliminate weeks of technical integration.
Make more money
By monitoring your CPMs across every ad source you use, Adap.tv Yield Optimizer identifies and automatically selects the highest available price for each impression—so you always earn the most revenue possible.
Work with any ad server
The standards based Yield Optimizer lets you get started quickly, without any complex integration. Using a simple drop-down box, you can add the Yield Optimizer tag to your ad server and begin to manage all your ad sources in a matter of minutes.
